Who We Are
The Nine Dollar Beginning
In 1941, a 10 second television spot for Bulova watches aired before a baseball game. It cost just nine dollars.
That single broadcast marked the moment when moving images became a medium for imagination, commerce, and connection. We chose the name Ninedollars as a tribute to that spark: a symbol of how small, deliberate acts of innovation can alter the course of entire industries.
What if the next revolution in television didn't come from new screens, but from the intelligence inside them?
Our Story
A Fusion That Redefines Television
Ninedollars was created from the convergence of two complimentary forces: Hoppr and CTVision.
Together, we built a bridge between innovation and adoption, turning technical potential into real commercial movement. We're not just optimising ad delivery; we're re engineering the economic fabric of television for a world where content, context, and commerce merge.
From "Hoppr"
We inherited deep technology: ad decisioning logic, privacy safe data infrastructure, and the Darwin intelligence that learns from every second of screen behaviour
From "Ctvision"
We absorbed market instinct: an understanding of how brands, OEMs, and broadcasters actually operate within the fragmented terrain of connected TV.
What We Believe
We imagine television that doesn't just show stories; it participates in them.
Clarity
Data should illuminate, not obscure. Every insight must be precise and empowering.
Collaboration
The future depends on shared infrastructure, not silos. We align incentives across the ecosystem.
Integrity
Trust is the ultimate metric. We build transparency into every layer.
Why We Exist
Billions of connected screens generate oceans of behavioral signals, yet most potential remains untapped, lost between legacy systems and digital fragmentation. What if TV could think, respond, and learn as a global organism of experience?Ninedollars builds toward that possibility.
The Path Forward
TV brands monetise seamlessly, free from hardware limits.
Advertisers reach verified audiences measured in attention, not just impressions.
Operators act on real time intelligence with
algorithmic precision.
Viewers encounter advertising that feels like relevance, not interruption.
We're not just participating in the future of television. We're helping architect it.